The lowly email signature. You know, that thing at the bottom of some emails you receive that list a business name, number, address and so on?
Well guess what. That lowly email signature can be a terrific marketing tool for your business…when done right. And that’s because with each and every email you send (on average, we all send 40 a day) it provides an opportunity to let people know about a product or service they never knew you offered.
So how do you add these potentially lucrative signatures to your emails? I’m glad you asked. Because it can work differently for every email service.
So let me introduce you to a couple of quick and easy options that will cover the bases for nearly all email services: